2026 Finalists

Challenges of Cybercrime in Hungary
Mastercard with Uniomedia - Rothman & Roman Group

How the ‘Holy Grail’ of Vehicle Electrification Was Brought to the Global Spotlight
Donut Lab with Mellakka Helsinki

Media TrAINer by Fight or Flight
Fight or Flight with Fight or Flight

The Campaign to End Single Use Data for NetApp by Fight or Flight
NetApp with Fight or Flight

The Cult of Lidl
Lidl with The Romans

Cracking The Code On Kid's Bone Health
Yoplait with Cirkle

Fruity Couture
Innocent with Tin Man

Guinness Smooth - Make it Yours
Guinness with Ogilvy Dublin

In the middle of nowhere with ING Credit Card
ING Romania with Saatchi & Saatchi Romania | Cronicari Digitali | Rogalski Damaschin

OREO x A MINECRAFT MOVIE: Square Cookie
Mondelēz Germany Services with MSL Germany | Saatchi&Saatchi | Spark Foundry | The Wow | InnoMate | R&R

Doritos Goes Sqaure
Doritos with VCCP Roar

Let’s Go Back To The Start: NIVEA Epigenetics
Beiersdorf - NIVEA with Porter Novelli

Vaseline Cera Glow - #GlazedandGlowing
Unilever with Ogilvy South Africa

Women with Altitude
OnePlus with The Romans

XPENG launch in Poland
INCHCAPE POLAND with Public Dialog

“Op Gevoel” (‘By Feeling’)
Mastercard with Omnicom Public Relations Group Netherlands

Dis-Inspirational Quote by Women With Disabilities
The Missing Billion Initiative with Kurio

Dolby Atmos - Sound of a Masterpiece
Dolby with Zeno London

Don't Get Scammed FM
Remitly with The Romans

Rassegnati tu! Io ballo con Friedreich
Biogen Italy with Omnicom Public Relations Group Italy S.r.l.

Courts Mammouth: 40ans - Tuzur Avek Zot
Courts Mammouth with Zethical Ltd X Courts Mammouth Marketing Team

Every Minute Matters
Sky Bet and British Heart Foundation with Lansons Team Farner

Guinness's Pint Promise: The 40 Million Pledge That Transformed Christmas
Diageo Ireland, Guinness Ireland with Ogilvy Dublin

New sound to old electronics
Renas with Nucleus as

ZBOR - KIDS THESE DAYS ARE...(insert here)
BCR - BANCA COMERCIALĂ ROMÂNĂ with GRF

Creating a UK National Food Champion
Bakkavor with MHP Group

Empowering choice in Spain’s unprecedented hostile takeover
Banco Sabadell with LLYC

Historic listing of Kyivstar on Nasdaq
VEON and Kyivstar with ICR, MHP and Edmonds Elder

Signals of strength
Anglo American with Razor PR

UAC's acquistion of CHI Limited
UAC with LSF PR

Beyond the Transaction: Celebrating the People Who Power Mubadala’s Investments
Mubadala Investment Company

Eurobank | My Benefits: By your Side At Work. By Your side In life.
Eurobank with OGILVY PR Greece

Everyday heroes of 7 Eleven & Pressbyrån
Reitan Convenience Sweden with Spotlight Communications

Let's Go
The Magnum Ice Cream Company with Golin

Project US
NEAS with Trigger

An employer branding campaign powered by Abbvie
Abbvie with Omnicom Public Relations Group

PENNY Voice
Rewe Group/ PENNY Romania with MSL The Practice

Sparklio: Employer Brand Lifecycle Dashboard powered by AI
Brandfizz Employer Branding with Brandfizz Employer Branding

The Dramatized Survey
Officersförbundet with Gullers Grupp

Via Transilvanica in One Day
Orange Romania with Graffiti Plus

AI you can trust: how Qlik transformed AI perception through bold B2B storytelling
Qlik with Brands2Life

Harry Scherzer
Future Forex with Irvine Partners

Unseen, unheard, unprepared: How NetNordic’s dark web research woke up Finnish business
NetNordic with Netprofile

#EveryMomentMatters – What Excellence in Medicine Truly Means
Medical Center - University of Freiburg

From Heritage to Hastag
Prima Primissima Foundation with Uniomedia - Rothman & Roman Group

Stalker Challenge
Lithuanian Police Department with Fabula Rud Pedersen Group

The Bosses
Coca-Cola with MHP Group

The Value Of Music
Gramex with SAMY Nordics

Beyond Turbines: Powering Communities & Building Trust
Lake Turkana Wind Power with Burson East Africa

Fragments of Hope
UK4UNHCR with The Romans

INEQUALITY STREET
SIFA Fireside with SHOOK and Leopard Co

The Benches of Wonders
HEINEKEN BIRRA MESSINA with INC Istituto Nazionale per la comunicazione

The Pura Roadblock
Pura Soda with Clockwork

General Motors: A blueprint for accessible mobility
General Motors with Weber Shandwick MENAT

Iceland Foods’ Food Club: The UK’s First Ethical Credit-Based Supermarket Social Impact Initiative
Iceland with Tangerine

Patience Please with Parkinson’s UK
Trainline with Hanover

The Marathon of Optimism
Distributie Oltenia with Rogalski Damaschin

Young Entrepreneur Fund
Simply Business with Golin

I WON'T PLAY
SAVE THE CHILDREN ROMANIA with GOLIN ROMANIA, INITIATIVE ROMANIA

Looks familiar?
IOM Ukraine with plusone social impact

MVM Future Talks - Who owns space?
MVM with Lounge Group

Nudging a Nation: MyWaste's "Take a Minute" Campaign for Cleaner Recycling.
Regional Waste Management Planning Offices with Ogilvy Dublin

The Parents’ Dictionary
The Norwegian Directorate for Children, Youth and Family Affairs with Trigger

Bells & Butterflies
Great Ormond Street Hospital Charity with Hope&Glory

IDA x Guinness 'Never Settle' Boot
Guinness with Ogilvy Dublin

LCW Limitless
LC Waikiki with Desibel

See What She Sees
Beyond Equality with Forsman & Bodenfors & National Research Group (NRG)

Third Wind by Mastercard: A new way to talk about mental wellbeing
Mastercard with Gres Todorchuk

Behind The Label
Salvation Army with Clockwork

E.ON Champions of Earth
E.ON Hungária Csoport

IKEA x Äpple
IKEA Deutschland with BBDO GMBH

KFC:The Biggest Hunger Hack, a blueprint for better
KFC Africa

The FRIDAY RESET
Bolt Hungary with Lounge Group

How BCR Protected a Farming​ Community and Its Own Financial Ecosystem
BCR - BANCA COMERCIALĂ ROMÂNĂ with GRF

Fighting Fraud in Real Time: Turning a Phishing Attack into Collective Defense
Visma Solutions with Netprofile

From Blackout to Beacon of Hope
Umeå Energi

From Crisis to Capability: Building Global Issues Management
The Magnum Ice Cream Company with Golin

HOW TRUST-BASED COMMUNICATION ENABLED THE WORLD’S FIRST VOLUNTARY CIVILIAN WEAPONS DECLARATION DURING AN ACTIVE WAR
Ministry of Internal Affairs of Ukraine

"Danach ist Davor" - A campaign about the morning-after pill
Perrigo Deutschland GmbH with BOLDT BPI

Every Minute Counts
World Stroke Organization - Global Stroke Action Coalition with Infinity Communications

Flogas: Powering Biomethane's Policy Breakthrough in Ireland
Flogas with Ogilvy Dublin

Jonas In The Ring
Labour Party with TRY

Light of Home
Ministry for development of communities and territories of Ukraine, UNDP Ukraine, and State Agency for Infrastructure Restoration and Development of Ukraine with plusone social impact

#AxeTheRacingTax
British Horseracing Authority

An AI Search Strategy for External Communications: Handling AI as gatekeeper and stakeholer
E.ON Energie Deutschland GmbH with Ketchum Germany

Beyond the scoreboard: Elevating BAL into a global sports entertainment authority
BASKETBALL AFRICA LEAGUE (BAL) with APO Group

How to build an AI economy in Africa
Microsoft with We. Communications

International Media Relations
Fincantieri Group

Borderlands 4: The Ultimate Looter Shooter Return
2K with FINN Partners

mulino bianco sweet memories
BARILLA with INC Istituto Nazionale per la Comunicazione

Raising Awareness of NHS Patient Choice
Practice Plus Group with 72Point

The Fair Pour
Oxfam with Hope&Glory

Yule Breakers
Mars Snacking UKI with Ketchum

A journey from shadows to spotlight
Axians with Positive

Reinventing AI business
Jitterbit with Positive

Rewriting the Rules of Network Resilience
Wireless Logic with FINN Partners

AfroBEATanicals
Ab InBEV - Black Crown with Retroviral, Run Jump Fly

Are You In? Motorola’s return to the South African Market
Motorola with We. Communications & Tandem Create

KFC Sauce Code - Live in the Code, Win in the Game
KFC South Africa with Ogilvy South Africa

The Anycation Hotel
Strawberry with TRY

Who Gives a Shirt
PUMA with MSL UK

Coca-Cola Nigeria - REDEFINING CULTURAL CURRENCY
Coca-Cola Nigeria with Redrick PR

Diet Coke: Tom’s Taste
Diet Coke with Ogilvy PR

PAID HUGS
SAVE THE CHILDREN ROMANIA with GOLIN ROMANIA

Pizza Hut Crafted Flatzz - The Afterzz
Pizza Hut with Hanover Communications

Proud to be a Tosser
Deliveroo with Coolr

#MACHER: Your Voice. Your Vote. Your Move.
Bertelsmann Stiftung with MSL Germany | ENKIME

Everyday Escape
ASICS with Golin

The Hungry Games
Trussell with The Romans

The Longest Livestream
The Pokémon Company International with Hope&Glory

The Uncensored Shift
Telekom Hungary with Uniomedia - Rothman & Roman Group

Cats against Cinephobia
Filmstaden Cinema with Burson

I'll Just Have One Piece
Fazer with Kurio

Strut Safe: Strut Stop
Strut Safe with The Heard

The broken recipe
UNHCR with INC Istituto Nazionale per la comunicazione

The Cake Wing
Jaffa Cakes with The Romans

Don't Settle For Crumbs
ZOPA Bank with Earnies

Fare Game
Carlsberg with Hope&Glory

Scam Donuts
ING Bank with Saatchi & Saatchi Romania / MSL The Practice Romania

Speed Shields
KXNGS with Grey Denmark

'Spot the Top' Monopoly Coin Hunt
The Royal Mint with Third City

Details Matters: 
Norway's Most Famous Typo
Hennig-Olsen Ice Cream with TRY

It's Not Just A Christmas Catch-Up.... It's Love Actually!
Costa Coffee with 72Point

Off-grid Fine dining
Gota Canal & Forsbergs fritidscenter with Spotlight Communications

STIHL TIMBERSPORTS®: More Than a Championship
Stihl Timbersports® with BPRESS

Wifi Invasion
Waoo with Grey Denmark

“Carol of the Bells” performed at one of DTEK's destroyed thermal power plants
DTEK

Bells & Butterflies
Great Ormond Street Hospital Charity with Hope&Glory

Forum for Immunity to Disinformation
Imagineers for Impact with Rogalski Damaschin

Invest in Ukraine NOW! / Celebration of Kyivstar listing
VEON/Kyivstar with ICR and Edmonds Elder

The Weekend Africa Spoke on its Own Terms
Thorndon Partners for the Mo Ibrahim Foundation with Thorndon Partners

Cristina Neagu Farewell Tour & Gala
BRD Groupe Société Générale with MATCHPLAN & Sports Hub

Guinness: Scoring Global Growth with the Premier League
GUINNESS / DIAGEO

Lifting Leaders: How Open Chair and KFC Africa took mentorship to new heights
KFC Africa

Served at Speed
Lexus with Hope&Glory

The Ladbrokes Jockey Sprint at Ayr Racing Festival
Ladbrokes x Ayr Racecourse with Ladbrokes x FINN Partners x Ayr Racecourse

Better Boys Trips
First Choice with Ogilvy PR

ManUp – No one grows into a good man alone
Reissumies with SEK Helsinki

Take Care of the Boys
THE NORWEGIAN COUNCIL FOR ROAD SAFETY & VOLVO CAR NORWAY with Trigger Oslo

Putting Women's Health on Centre Stage - The launch of Blackrock Health Womens Health Centre
Blackrock Health with Ogilvy Dublin

Share The First
Dove/Unilever with Edelman

Shoulder The Burden
Bodyform with Earnies

Black Cat Nton Nton
Tiger Brands with Ogilvy South Africa

Hellmann's Charli XCX
Hellmann's with Ogilvy PR

Tango: Be Notorious Every Day
Tango with Coolr

The Street Dumb Trick List – e-scoot campaign so dumb, it’s genius
The Finnish Road Safety Council  with SEK Helsinki

Unfold the ULTRA –Samsung Galaxy Z Fold7 & Z Flip7 launch
Samsung Romania with GRF , Leo Burnett, Centrade Cheil

Heart checkpoints: bringing heart health to the streets
Dutch Heart Foundation (Hartstichting) with Bijl PR

The Auntie Army
Specsavers with Golin

Vibra Mahou Fest
Mahou with Torres y Carrera

Signs of Pride
Redi, Yajj, Colombia Diversa, Colectivo Sol, Grand Rapids Pride Center, Movilh, Fundación Veintiséis de Diciembre y Prensa Marica with LLYC

Find Your Beauty
dm drogerie markt Romania with GRF

Miral: Disney Abu Dhabi Announcement and Event
Miral with Weber Shandwick, Momentum, Initiative, HQWS, Dejavu

My Best dAI(y) – Samsung Galaxy S25 Launch
Samsung Romania with GRF , Centrade Cheil

The Fair Pour
Oxfam with Hope&Glory

This payment option is a joke
MAX Burgers with JMWGolin

Cats against Cinephobia
Filmstaden Cinema with Burson

Fare Game
Carlsberg with Hope&Glory

Grand Ole Opry: Live in London - Introducing a Country Music Legend to a New Audience
Opry Entertainment Group with FINN Partners

INEQUALITY STREET
SIFA Fireside with SHOOK and Leopard Co

Lidl by Lidl
Lidl with The Romans

MVM Future Talks - Who owns space?
MVM with Lounge Group

The Longest Livestream
The Pokémon Company International with Hope&Glory

Celebrating an icon: Transit at 60
Ford with Burson

Lidl by Lidl
Lidl with The Romans

mulino bianco sweet memories
BARILLA with INC Istituto Nazionale per la Comunicazione

SCIENCE DOESN’T MAKE NOISE, IT MAKES SENSE​
NOVA FCT with Corpcom

Turning a complex cyber threat into a national broadcast story
Arqit with FINN Partners

License to protect: Winning the trust of travel agents
Europa Ubezpieczenia

Sauna Transit: Helsinki Airport opened the world's first runway sauna
FINAVIA with SEK Helsinki

Signals of strength
Anglo American with Razor PR

The Rights Moment
Infinite

Why Responsible AI is Responsible Business
IBM with Weber Shandwick MENAT

Served at Speed
Lexus with Hope&Glory

Barbie Diabetes with Laura Sánchez
Mattel with Marco

IKEA x Äpple
IKEA Deutschland with BBDO GMBH

Naughty or Nice? A Menu Twist They Didn’t See Coming
Tim Hortons with Brands2Life

The Netherlands goes dark
National Coordinator for Security and Counterterrorism with HvdM Public Relations

Yule Breakers
Mars Snacking UKI with Ketchum

#AxeTheRacingTax
British Horseracing Authority

Challenges of Cybercrime in Hungary
Mastercard with Uniomedia - Rothman & Roman Group

Dis-Inspirational Quote by Women With Disabilities
The Missing Billion Initiative with Kurio

Don't Get Scammed FM
Remitly with The Romans

Stamp It Tout
Virgin Media O2 with Hope&Glory and Broadcast Revolution

The Marathon of Optimism
Distributie Oltenia with Rogalski Damaschin

DNA of Democracy: The Most Democratic Ink
DNA of Democracy (Initiative) with MSL Germany | Seven.One AdFactory | White Rabbit Budapest | Saatchi & Saatchi | Publicis Groupe Germany

Future Starts Above
German Aerospace Industries Association (BDLI) with MSL Germany

Speed Graves
Lithuanian Transport Safety Administration with Fabula Rud Pedersen Group

Fare Game
Carlsberg with Hope&Glory

The Heritage of Craft
Ab InBEV - Castle Lager with Retroviral, Shaun James Film

The People Behind the Deals: A Documentary Series on Humanizing Global Investment
Mubadala Investment Company

The Progress Tour
dsm-firmenich with Brunswick

Women with Altitude
OnePlus with The Romans

Battle Of The Chocolate Brands
Fazer with SAMY Nordics

Diet Coke: Tom’s Taste
Diet Coke with Ogilvy PR

How McDonald's Hired Influencers To Recruit
McDonald's Ukraine with Be—it Agency, a part of One Philosophy

#MACHER: Your Voice. Your Vote. Your Move.
Bertelsmann Stiftung with MSL Germany | ENKIME

#VaselineVerified
Unilever with Ogilvy South Africa

Give Gogo Mzansi
Uber South Africa with Irvine Partners

Take Care of the Boys
THE NORWEGIAN COUNCIL FOR ROAD SAFETY & VOLVO CAR NORWAY with Trigger Oslo

The broken recipe
UNHCR with INC Istituto Nazionale per la comunicazione

Proud to be a Tosser
Deliveroo with Coolr

Stannah LiftStyle Icon
Stannah with Bottle

The Hungry Games
Trussell with The Romans

The Sushi Squad Says Don't Be Su-Shy
Yutaka with Bottle

The Worn Once Dress
Northern Playground with TRY

#MACHER: Your Voice. Your Vote. Your Move.
Bertelsmann Stiftung with MSL Germany | ENKIME

Afrobeats: Culture in Motion
Spotify with Irvine Partners

Audi Tik Tok Test Drive
Audi South Africa with Ogilvy South Africa

Look Up
TfL with Earnies

The Hungry Games
Trussell with The Romans

In the middle of nowhere with ING Credit Card
ING Romania with Saatchi & Saatchi Romania | Cronicari Digitali | Rogalski Damaschin

Lidl GB wins on TikTok
Lidl with Coolr

Look Up
TfL with Earnies

PENNY Voice
Rewe Group/ PENNY Romania with MSL The Practice

Stalker Challenge
Lithuanian Police Department with Fabula Rud Pedersen Group

AI for Society
Samsung Electronics GmbH with Ketchum GmbH

AVAILINA - Handling disinformation is in our own hands
AVON, League Against Cancer with Seesame

Signature Shots
Lexus with Hope&Glory

The Uncensored Shift
Telekom Hungary with Uniomedia - Rothman & Roman Group

Trends Translator
Moulinex

#MACHER: Your Voice. Your Vote. Your Move.
Bertelsmann Stiftung with MSL Germany | ENKIME

AfroBEATanicals
Ab InBEV - Black Crown with Retroviral, Run Jump Fly

The Art of Expression
FRAMELESS with Words Pixels

The Value Of Music
Gramex with SAMY Nordics

Who Gives a Shirt
PUMA with MSL UK

Behind The Label
Salvation Army with Clockwork

Branding a digital-first market infrastructure for Europe
EuroCTP with FTI Consulting

Malnutrition on the menu
Nutricia with Bijl PR

KFC Sauce Code - Live in the Code, Win in the Game
KFC South Africa with Ogilvy South Africa

OREO x A MINECRAFT MOVIE: Square Cookie
Mondelēz Germany Services with MSL Germany | Saatchi&Saatchi | Spark Foundry | The Wow | InnoMate | R&R

CUNARD, CURATED
CUNARD with SHOOK

Future Starts Above
German Aerospace Industries Association (BDLI) with MSL Germany

LAMDA Development Universe
LAMDA Development

Last Shot Gallery
Back Market with Words Pixels

The Power of Cards
Payments Europe with FTI Consulting

The Cake Wing
Jaffa Cakes with The Romans

The Corntour Face Wrap
PROPER Snacks with Earnies

A journey from shadows to spotlight
Axians with Positive

From Blackout to Beacon of Hope
Umeå Energi

Details Matters: 
Norway's Most Famous Typo
Hennig-Olsen Ice Cream with TRY

Don't Look Down
Fixby with Current Global MENAT

Fare Game
Carlsberg with Hope&Glory

IKEA x Äpple
IKEA Deutschland with BBDO GMBH

Stalker Challenge
Lithuanian Police Department with Fabula Rud Pedersen Group

Bells & Butterflies
Great Ormond Street Hospital Charity with Hope&Glory

Find Your Beauty
dm drogerie markt Romania with GRF

Fruity Couture
Innocent with Tin Man

Patience Please with Parkinson’s UK
Trainline with Hanover

Vaseline Cera Glow - #GlazedandGlowing
Unilever with Ogilvy South Africa

Don't Get Scammed FM
Remitly with The Romans

Let’s Go Back To The Start: NIVEA Epigenetics
Beiersdorf - NIVEA with Porter Novelli

ManUp – No one grows into a good man alone
Reissumies with SEK Helsinki

Project US
NEAS with Trigger

The Sushi Squad Says Don't Be Su-Shy
Yutaka with Bottle

Iedereen Behalve
KPN with HPB - Het PR Bureau, Dentsu Creative,

Lifting Leaders: How Open Chair and KFC Africa took mentorship to new heights
KFC Africa

Patience Please with Parkinson’s UK
Trainline with Hanover

Skin Case
Virgin Media O2 with Hope&Glory and Broadcast Revolution

The Pura Roadblock
Pura Soda with Clockwork

Homes Need Pets
Byron Thomas Properties with Clockwork

Oppdatert! – Building the Human Firewall
Telenor with Nucleus

The Street Dumb Trick List – e-scoot campaign so dumb, it’s genius
The Finnish Road Safety Council  with SEK Helsinki

Autobesity
EasyPark by Arrive with JMWGolin

HOW TRUST-BASED COMMUNICATION ENABLED THE WORLD’S FIRST VOLUNTARY CIVILIAN WEAPONS DECLARATION DURING AN ACTIVE WAR
Ministry of Internal Affairs of Ukraine

Raising Awareness of NHS Patient Choice
Practice Plus Group with 72Point

Signals of strength
Anglo American with Razor PR

What does your son think about women?
Mannerheim League for Child Welfare with Avidly

Belief In Britain
The Devil's Gospel with 72Point

Empowering Businesses to THRIVE in the Digital Economy
Checkout.com with Weber Shandwick MENAT

HEALTH MAKERS Festival
Solar Plexus with Ketchum Austria

Pushing Boundaries for Rare
Nordic Rare Disease Summit with FTI Consulting

Unseen, unheard, unprepared: How NetNordic’s dark web research woke up Finnish business
NetNordic with Netprofile

AI tools for PR
Monet with SocIAty.io (Groupe Ceetadel)

Mabinty - A trustworthy chatbot for NGO Communication
Welthungerhilfe with Ketchum Germany

Media TrAINer by Fight or Flight
Fight or Flight with Fight or Flight

Nibble
Nibble with Nibble @ Stakked

Serpent Search
The Romans with The Romans

Creator Hub
Radisson Hotel Group with APPLE TREE

Prepared. Protected. Proven.
Netprofile with Visma with Netprofile

Serpent Search
The Romans with The Romans

AVAILINA - Handling disinformation is in our own hands
AVON, League Against Cancer with Seesame

Facts over noise
Statistics Finland with SEK Helsinki

Forum for Immunity to Disinformation
Imagineers for Impact with Rogalski Damaschin

Iceland: The Real Unreal
Icelandair with FleishmanHillard

TOP SCORE FOR THE WOMEN VOLEYBALL IN PORTUGAL​
Solverde.pt with Corpcom

How BCR Protected a Farming​ Community and Its Own Financial Ecosystem
BCR - BANCA COMERCIALĂ ROMÂNĂ with GRF

#ForeverGolf
Volkswagen South Africa with Ogilvy South Africa

Don't Get Scammed FM
Remitly with The Romans

Midlife Clarity
Vista Health with Brands2Life

Who will grow the future?
Yara International with Geelmuyden Kiese, Copenhagen Film Company

Breaking new ground: Establishing trust in soil carbon at global scale
Agreena with CommsCo

From margin to mainstream
Coinmotion with Netprofile Finland Oy

Last Shot Gallery
Back Market with Words Pixels

Homes Need Pets
Byron Thomas Properties with Clockwork

IKEA x Äpple
IKEA Deutschland with BBDO GMBH

License to protect: Winning the trust of travel agents
Europa Ubezpieczenia

Little Superheroes – Teaching children how to face domestic violence!
Pod svicnem (Under the Candle) with Communication Lab, s.r.o.

Not Just Stockholm Film Festival
Stockholm Film Festival with Geelmuyden Kiese, Rocket Science

A GRAIN OF TIME - Turning Misinformation into Policy Change
Biogen, Johnson & Johnson, AstraZeneca, Slovak Myeloma Society, Belasý Motýľ, Slovak Aliance of Rare Diseases with Seesame

Favourite Bus Driver (German Passenger Award)
Deutsche Bahn, VDV, Fahrgastverband with Ketchum GmbH

Finally! Reform of international bus transfers in Ukraine
The Ministry of Infrastructure of Ukraine

The Burglary Forecast
Vis Insurance with Trigger

Dis-Inspirational Quote by Women With Disabilities
The Missing Billion Initiative with Kurio

Little Superheroes – Teaching children how to face domestic violence!
Pod svicnem (Under the Candle) with Communication Lab, s.r.o.

Look Up
TfL with Earnies

Strut Safe: Strut Stop
Strut Safe with The Heard

The Fair Pour
Oxfam with Hope&Glory

ADHD: My inner world
ADHD Norway with Trigger Oslo

Click to Pay Capitals
Mastercard with The Academy

Do you see me? Stand by me. Believe me.
UN Women with Unbox Communication

Dugnaden
BORI BBL with Nucleus as

Skin Case
Virgin Media O2 with Hope&Glory and Broadcast Revolution

Agency of the Future
N/A with Third City

Building the Agency Network of the Future
United Partners Network with United Partners

Stakked
Stakked with Stakked

Cracking the Creator Collaboration Equation
Weber Shandwick MENAT with Weber Shandwick MENAT

Forum for Immunity to Disinformation
Imagineers for Impact with Rogalski Damaschin

PR2030: the future of global communications
SEC Newgate

THE NEW COMMUNICATION FRONTIERS
Marco with Marco

The Polarisation Tracker
N/A with MHP Group

Respect for Future
Fincantieri Group

Earnies
- with Earnies

Unicorn School
Irvine Partners with Irvine Partners

72Point Marketing Team
72Point with 72Point

Earnies
- with Earnies

Harnessing AI to drive business
Netprofile with Netprofile

Nicole Jacobs
Irvine Partners with Irvine Partners

Lizzie Earl
Stakked with Stakked

#ForeverGolf
Volkswagen South Africa with Ogilvy South Africa

Audi Tik Tok Test Drive
Audi South Africa with Ogilvy South Africa

Celebrating an icon: Transit at 60
Ford with Burson

Identity
Dr. Ing. h.c. F. Porsche AG with Kirchhoff Consult GmbH

Signature Shots
Lexus with Hope&Glory

Block out with Bloo
Bloo (Henkel Laundry) with Burson

Mind's Best Friend
ASICS with Golin

Pergo Break-room
Pergo with Spotlight Communications

Suite Dreams
DREO with Words Pixels

The Sushi Squad Says Don't Be Su-Shy
Yutaka with Bottle

#VaselineVerified
Unilever with Ogilvy South Africa

Croctober 2025
Crocs with Clockwork

Find Your Beauty
dm drogerie markt Romania with GRF

FleishmanHillard for WaterWipes: Give Me Strength
WaterWipes with FleishmanHillard

The Worn Once Dress
Northern Playground with TRY

Battle Of The Chocolate Brands
Fazer with SAMY Nordics

Coca-Cola for Special Olympics
Coca-Cola with SEC Newgate Italy

Dunkables
Weetabix with Frank

Mayo Exchange
Hellmann's/Unilever with Edelman

The Corntour Face Wrap
PROPER Snacks with Earnies

Grand Ole Opry: Live in London - Introducing a Country Music Legend to a New Audience
Opry Entertainment Group with FINN Partners

MikeWorldWide x LADbible - For F**k's Sake
LADbible

Stamp It Tout
Virgin Media O2 with Hope&Glory and Broadcast Revolution

The Lost Art of Cowboys
ATG with Gullers Grupp

World’s Largest Music Blind Test
Deezer

Athens Stock Exchange & Euronext
Euronext with V O Greece (SEC Newgate)

From insight to Impact: HOW MASTERCARD TRANSFORMED HUNGARY’S DIGITAL PAYMENT LANDSCAPE
Mastercard with Uniomedia - Rothman & Roman Group

From margin to mainstream
Coinmotion with Netprofile Finland Oy

Sanlam Investments – Property Impact Fund Campaign
Sanlam Investments with Accenture Song

UNTOLD Creators by Visa / How Visa transformed cultural sponsorship into economic opportunity
Visa with LINE Agency

La Porción que nos Falta
Telepizza with TEAM LEWIS

London's Most Talked-About Restaurant Opening
Frites Atelier with Frank

McDonald’s UAE x A Minecraft Movie Meal: Fandom done right
McDonald's UAE with Weber Shandwick

Michelin-Starred Chef's Signature Meal for All
McDonald's Hungary with Noguchi

Naughty or Nice? A Menu Twist They Didn’t See Coming
Tim Hortons with Brands2Life

Aisle Do: The Tesco Wedding Gift Registry
Tesco with Tin Man

Lidl by Lidl
Lidl with The Romans

SPARk up the Conversation
SPAR/ AF Blakemore with The Remarkables

Store Sommeliers
Majestic Wine with Sunny Side Up

The return of Boryviter
ROZETKA, Ukraine WOW with Gres Todorchuk

A Meal to Change Minds
Hilton with MHP Group

CUNARD, CURATED
CUNARD with SHOOK

Iceland: The Real Unreal
Icelandair with FleishmanHillard

Miral: Disney Abu Dhabi Announcement and Event
Miral with Weber Shandwick, Momentum, Initiative, HQWS, Dejavu

The Hardest Geezer takes on New Zealand
Tourism New Zealand with Tin Man

‘NOTHING’ (NADA)
Gas Verde sí with APPLE TREE & NITID

Fairer Energy Future
Alliance of organisations across energy and affected industries called Fairer Energy Future with SEC Newgate UK

KHNP: Nuclear mission accomplished!
KHNP with Grayling Czech Republic

The Home Age
E.ON with MHP Group

Unleashing the Wave
Enerwave with McCann Greece

Boosting TCS’s Industry Voices through Inspirational, Strategic Communications
Tata Consultancy Services

Syngenta 25th anniversary: 30,000 employee voices celebrate 25 years of Syngenta
Syngenta Crop Protection AG

Who will grow the future?
Yara International with Geelmuyden Kiese, Copenhagen Film Company

Abolishing „Parking Trap“ Scams in Austria. How strategic communication puts a stop to rip-offs.
Jufina (JUNO Finanz AG) with Skills | Team Farner

Cracking the Creator Collaboration Equation
Weber Shandwick MENAT with Weber Shandwick MENAT

Harnessing AI to drive business
Netprofile with Netprofile

Ladies with Letters
P.A Duffy & Co with Cavendish

The Rights Moment
Infinite

Dugnaden
BORI BBL with Nucleus as

Hybrid for Global Growth
International Workplace Group (IWG) with MHP Group

The Perfect Neighborhood
Storia.ro with MSL The Practice w/ Digitas, Publicis, Starcom

Autobesity
EasyPark by Arrive with JMWGolin

Favourite Bus Driver (German Passenger Award)
Deutsche Bahn, VDV, Fahrgastverband with Ketchum GmbH

Future Starts Above
German Aerospace Industries Association (BDLI) with MSL Germany

I Work For
DP World with Edelman

Look Up
TfL with Earnies

HomeFest
Philips with Tin Man

Last Shot Gallery
Back Market with Words Pixels

My Best dAI(y) – Samsung Galaxy S25 Launch
Samsung Romania with GRF , Centrade Cheil

Scaling New Coverage Heights with Hypershell
Hypershell with Axicom

Study Less (but smarter)
Lenovo with Archetype

Empowering Businesses to THRIVE in the Digital Economy
Checkout.com with Weber Shandwick MENAT

JIN x WHATNOT - WHEN COMMERCE CREATES COMMUNITY, EVERYONE WINS
Whatnot with JIN Agency

lost and never found
FACILE.IT with INC Istituto Nazionale per la Comunicazione

The Villages of Tomorrow
Trendyol with Linkus

TOP SCORE FOR THE WOMEN VOLEYBALL IN PORTUGAL​
Solverde.pt with Corpcom

Afrobeats: Culture in Motion
Spotify with Irvine Partners

AI tools for PR
Monet with SocIAty.io (Groupe Ceetadel)

Give Gogo Mzansi
Uber South Africa with Irvine Partners

Reframing the quantum security risk for business media
Arqit with FINN Partners

Twenty Years of YouTube Magic
Google with Weber Shandwick

Generations in business
Orange Romania with N/A

Innovating to bring resilient connectivity to Ukraine
VEON/Kyivstar with MHP and Edmonds Elder

Oppdatert! – Building the Human Firewall
Telenor with Nucleus

The Pause Box
Telia with TRY

Turning a Currency Challenge Into Clarity
Vodacom with We. Communications

Malnutrition on the menu
Nutricia with Bijl PR

Midlife Clarity
Vista Health with Brands2Life

Pain Unmasked
Curaleaf Clinic with Third City

Pampers Village
Fater SpA (Brand “Pampers”) with SEC Newgate Italy

Reply with a real smile
Haleon

Checkt.mann – Turning Scrolls into Health Conversations
Medical Center - University of Freiburg

finDR (pronounced finder)
Profmed with Faith & Fear, and Retroviral

Resting Squint Face
Specsavers with Golin

School Photo Day
Great Ormond Street Hospital Charity with Hope&Glory

Uniting Europe Against AMR: A Model, The Evidence, One Voice
Viatris Europe with Partially, worked with BBC Storyworks

AVAILINA - Handling disinformation is in our own hands
AVON, League Against Cancer with Seesame

A GRAIN OF TIME - Turning Misinformation into Policy Change
Biogen, Johnson & Johnson, AstraZeneca, Slovak Myeloma Society, Belasý Motýľ, Slovak Aliance of Rare Diseases with Seesame

Beyond the Bell
Novartis UK with dna Communications part of The Weber Shandwick Collective, The Clarion Portfolio and 72Point.

Coartem Baby
Novartis with Nil

COPD Can’t Wait: A Global Coalition in Support of Public & Political Action
Speak Up for COPD Coalition

Sanofi UK: Making Type 1 Diabetes Seen and Understood Through Pop Culture and Play
Sanofi with Burson

#AxeTheRacingTax
British Horseracing Authority

First Time Fans
The Football Association with Hope&Glory

The Sound of TONO - Norway's best background music
TONO with Nucleus

True Value
Payments Europe with FTI Consulting

Turning complex data into national insight: How FDCA made Finland’s data center potential impossible to ignore
Finnish Data Center Association (FDCA) with Netprofile and Ramboll

A Picture of Health
National Art Pass from Art Fund with VCCP Roar

GonoRebrand
SIO with TRY

One Ocean Science Congress
CNRS & Ifremer with Portland Communications

SCIENCE DOESN’T MAKE NOISE, IT MAKES SENSE​
NOVA FCT with Corpcom

The Art of Expression
FRAMELESS with Words Pixels

Construction Industry Training Board
Construction Industry Training Board with Cavendish

Facts over noise
Statistics Finland with SEK Helsinki

Guimarães 26 European Green Capital Opening Ceremony
Municipality of Guimarães with AMVJ Produções/Central de Informação/Creative Stage

Leaders Worth Following
Department of Health - Abu Dhabi with Weber Shandwick MENAT

One sentence for help
The Norwegian Directorate of Health with TRY

Africa Food Systems Forum 2025
AGRA with Woodrow

DNA of Democracy: The Most Democratic Ink
DNA of Democracy (Initiative) with MSL Germany | Seven.One AdFactory | White Rabbit Budapest | Saatchi & Saatchi | Publicis Groupe Germany

Land: the Bearer of Memory
UNDP Ukraine, in partnership with the Ministry of Economy, Environment and Agriculture of Ukraine with plusone social impact

Mums want it too!
Mumdoo with Grayling Czech Republic

The Glass Generation
ANFEVI with Marco

Beyond the Expo: Positioning GITEX Africa Morocco as the EMEA Tech Bridge
DUBAI WORLD TRADE CENTRE - GITEX AFRICA MOROCCO with APO Group

CeraVe Nigeria: From Under-Represented to Category Leader
CeraVe (L’Oréal Dermatological Beauty) with Redrick Public Relations

Gino World Jollof Festival with Hilda Baci by Blanche Aigle Communications
GINO - GB FOODS with Blanche Aigle Communications

Homes Need Pets
Byron Thomas Properties with Clockwork

The Heritage of Craft
Ab InBEV - Castle Lager with Retroviral, Shaun James Film

Call it by its name
ENROUSH with LINE Agency

Don’t waste food
Dukat with 404 d.o.o.

How Cris-Tim amplified a FOMO effect to generate a record-breaking IPO in Romania
Cris-Tim Family Holding with Rogalski Damaschin

I’m here with you even when I’m not
Allianz-Tiriac with Publicis Relations, Digitas, Media-tique

You Can Do AI too
Croatian Telecom / Hrvatski Telekom (in house) with 1. Communications Office Colic, Laco and partners 2. Imago

12/15
Era of New Women Foundation with SEC Newgate CEE

Innovation culture at Nest Bank A new era of efficiency and growth powered by AI
Nest Bank S.A.

License to protect: Winning the trust of travel agents
Europa Ubezpieczenia

Speed Graves
Lithuanian Transport Safety Administration with Fabula Rud Pedersen Group

Together for Kidneys
Fresenius Kabi Polska with PRCN

Iedereen Behalve
KPN with HPB - Het PR Bureau, Dentsu Creative,

Lilyland: the first foodtruckfestival for dogs
Lily's Kitchen with NewsLab B.V.

The Netherlands goes dark
National Coordinator for Security and Counterterrorism with HvdM Public Relations

The Power of Cards
Payments Europe with FTI Consulting

Turning recognition into donations
Fondation Louvain with Whyte Corporate Affairs

Abolishing „Parking Trap“ Scams in Austria. How strategic communication puts a stop to rip-offs.
Jufina (JUNO Finanz AG) with Skills | Team Farner

AI for Society
Samsung Electronics GmbH with Ketchum GmbH

BRCA Awareness Week 2025 – Knowledge that changes lives.
MSD Sharp & Dohme GmbH (MSD) & AstraZeneca GmbH (AZ) with GCI Health Unternehmensberatung für Kommunikation GmbH ABC Healthcare Gesellschaft für Kommunikation mbH & Co. KG

DATEV SME Index - Measuring the Pulse of German SMEs
DATEV with MSL Germany

Shred To Shine
Dove/Unilever with Edelman

A Self-Made Star's Favourite Meal
McDonald's Hungary with Noguchi

CIB Bank: Where I belong
CIB Bank with Uniomedia - Rothman & Roman Group

Culture Has Value
365.bank with Wiktor Leo Burnett

Little Superheroes – Teaching children how to face domestic violence!
Pod svicnem (Under the Candle) with Communication Lab, s.r.o.

TESCO Slovakia: Let’s Value the Freedom of Choice – November 17
TESCO STORES SR with ISTROPOLITANA OGILVY, PR AGENCY LIKE

A toy of a book - 10 Years
McDonald's France

KidTok Shop
Amnesty International France with Marie Antoinette Agency

RICORÉ® presents waking up Dormans
RICORÉ® with Monet, Nouveau Monde, Conversationnel (Groupe Ceetadel)

Stallergenes Greer Challenge
Stallergenes Greer with CLAI SEC Newgate France

Trends Translator
Moulinex

#DondeEstanEllas [Where are they]
European Parliament Office in Spain with Torres y Carrera

Ban This Profile
Ampara with Edelman

NESCAFÉ I You Deserve a Street
NESCAFÉ with Roman Reputation Matters / Nestlé Content Studio

Pedroche, put it on
La Gula del Norte with APPLE TREE / Havas Creative /UM

The Mind Guardian
Samsung with Archetype - Cheil - NotaBene

Fil Blu: the blue crab, from the sea to the cat's bowl
Sanypet - FORZA10 with Heritage House, Italy

IF IT'S GOING TO END LIKE THIS DON'T EVEN DRINK IT
HEINEKEN ICHNUSA with INC Istituto Nazionale per la comunicazione

Investing for future. Donne e STEAM: da gap a plus
MSD Italia with Omnicom Public Relations Group Italy S.r.l.

ReStart & Kykloi by Priceless: Designing Inclusion into the Experience Economy
Mastercard Greece with V+O Communication

The Taste of Summer Never Changes
The Magnum Ice Cream Company - Algida with Edelman Italy, Mindshare, Open Influence, TikTok, Apload, Publitalia 80.

Don't Look Down
Fixby with Current Global MENAT

Kids Recommended
Experience Abu Dhabi - Department of Culture & Tourism Abu Dhabi with Ogilvy

Run Your Way to Ramadan
New Balance Middle East, Africa and India with Current Global MENAT

Together for Health by 10KSA
10KSA with N/A

Why Responsible AI is Responsible Business
IBM with Weber Shandwick MENAT

Blackout Box
Foreningen af Rådgivende Ingeniører (FRI) with Grey Denmark

Marc Iato
KitchenAid Nordics with Grey Denmark

Pushing Boundaries for Rare
Nordic Rare Disease Summit with FTI Consulting

I Am the Media: Turning 40 Experts into a Trust Engine for Visma
Visma Finland with Netprofile

Public Affairs Exposed Finland’s Hidden Water Crisis
Finnish Water Utilities Association (FIWA) with Brunnen Communications Oy

Sauna Transit: Helsinki Airport opened the world's first runway sauna
FINAVIA with SEK Helsinki

Tutti Frutti - Taste what everyone's talking about!
Diplom-Is

Unfiltered Care
Seure, Helsinki University Hospital, Vantaa & Kerava Wellbeing Services, City of Helsinki with Avidly

I travel alone
SOS Children’s Villages Norway with Søndre

Made for Life
IKEA with TRY

The Burglary Forecast
Vis Insurance with Trigger

The Emergency Aid Countdown
Langsikt with TRY

What does your son think about women?
Mannerheim League for Child Welfare with Avidly

FriendCare
Apotek Hjärtat with Wenderfalck

Make the mothers visible
Mamma United with Archetype

Not Just Stockholm Film Festival
Stockholm Film Festival with Geelmuyden Kiese, Rocket Science

The Trancending Remix
Malmö stad with Gullers Grupp

This payment option is a joke
MAX Burgers with JMWGolin

Community Store Starbucks Ortak Alan
Starbucks Türkiye

Dirt Is Good
Omo/Unilever with Edelman

Empower Me Youth Program
Starbucks Türkiye

Children's rights are lived every day
UNICEF Ukraine with plusone social impact

Do you see me? Stand by me. Believe me.
UN Women with Unbox Communication

Finally! Reform of international bus transfers in Ukraine
The Ministry of Infrastructure of Ukraine

How McDonald's Hired Influencers To Recruit
McDonald's Ukraine with Be—it Agency, a part of One Philosophy

The Independence Notebook
Silpo with Gres Todorchuk

From DCS to Delivery
Amadeus with Fire on the Hill

Stannah LiftStyle Icon
Stannah with Bottle

The Hi Vis Stress Vest
St John Ambulance with Fight or Flight

Welcome to HEYDUDE Country
HEYDUDE with Words Pixels

Winter Wanderland
Centrepoint with Red Consultancy

Experience Pennsylvania Live – If You Can’t Buy Fame, Build Culture
Visit Pennsylvania with Ardmore Group

FleishmanHillard for London St. Pancras Highspeed: Powered by Dreams
London St. Pancras Highspeed with FleishmanHillard

JD Williams: The Wonder of Womanhood
JD Williams with FINN Partners

Mind the Grab
Currys with Red Consultancy

The Art of Productivity
Kinly with Wildfire

Earning Our Badge
JAECOO with PHA

Fly San Miguel
San Miguel with MSL UK

Lidl by Lidl
Lidl with The Romans

Strengthen Your Pension
The ABI and Pensions UK with Third City

The Undropped Kit
ASICS with Golin

Advancing the case for an international anti-corruption court
Good Governance Africa with N/A

Branding a digital-first market infrastructure for Europe
EuroCTP with FTI Consulting

Click to Pay Capitals
Mastercard with The Academy

The Chameleon Leads the Way - Greco's 100 Years Mastering Risk
GrECo with Ketchum Austria

The Connection Test
SquareTrade with Golin

Charli XCX The IT Girl Era
Magnum with Golin

Creator Hub
Radisson Hotel Group with APPLE TREE

Ivan Mazepa's Saber
Ukraine WOW, Aurora with Gres Todorchuk

Launching AEON – The humanoid robot for industry
Hexagon with Wildfire & MikeWorldWide

Paws over partners: Elevating the role of the human-animal bond in human mental wellbeing
Mars, Incorporated with Edelman, UEG, Weber Shandwick

CUPRA: One Million Cars in Seven Years, A First in the Automotive Industry
CUPRA with APPLE TREE, Vampire, &Rosàs, Tigrelab, C14

BCR: A Bank Rebuilding Trust at Scale
BCR - BANCA COMERCIALĂ ROMÂNĂ with GRF

The Recipe for Hope, Growth and Respect: How KFC Africa Redefined Brand Purpose
KFC Africa

Sergiu Manea: The CEO Who Redefined a Bank’s Role
BCR - BANCA COMERCIALĂ ROMÂNĂ with GRF

 Wello Ena Talan – Les to Kouler Shine!
PhoenixBev - ESKI with Zethical Ltd X FCBCread

Iceland: The Real Unreal
Icelandair with FleishmanHillard

Redefining BIC in Nigeria
BIC with LSF PR

Skin Case
Virgin Media O2 with Hope&Glory and Broadcast Revolution

The Progress Tour
dsm-firmenich with Brunswick

Feel your own. Find yourself — an initiative by the Brit brand aimed at popularizing animal adoption
VAFO Group with Communications agency WARTO

How to Stay a Love Mark When Everything Changes
McDonald's with Be—it Agency, a part of One Philosophy

Prepared for Life
Ikea with Nucleus

Progress Spotlight, Philip Morris International
Philip Morris International

The Light Holds On
DTEK

Boosting TCS’s Industry Voices through Inspirational, Strategic Communications
Tata Consultancy Services

PR2030: the future of global communications
SEC Newgate

Pushing Boundaries for Rare
Nordic Rare Disease Summit with FTI Consulting

Signals of strength
Anglo American with Razor PR

Skin Case
Virgin Media O2 with Hope&Glory and Broadcast Revolution

The Light Holds On
DTEK