Finalists

Chill Train
Molson Coors Beverage Company with Citizen Relations

Japanese Green Tea x Peppercomm
Japan Food Product Overseas Promotion center (JFOODO)

Let's Get Creative
Newell Brands, Sharpie and Paper Mate with Zeno Group, COFFEE Labs and LiveLab

Spiller on the Loose
The Clorox Company with Ketchum

The First Edible Mascot
Pop-Tarts with Weber Shandwick

Candela Matrix Pro Influencer Program
Candela Medical with WE Communications

Chipotle Mexican Grill x Strava
Chipotle Mexican Grill with Day One Agency

DiGiorno Thanksgiving Pizza
DiGiorno / Nestle U.S. with Weber Shandwick

Nestlé Toll House Cookie Shot Glass
Nestlé Toll House / Nestlé U.S. with Weber Shandwick

Sky-High Sales: Jack Link’s Takes National Jerky Day 2024 to New Heights
Jack Link's with Padilla

Aperol at Coachella & The US Open
Aperol

Clorox x Bravo Partnership
The Clorox Company with Ketchum

Lip Oil Change: Empowering Legendary Females at the Indy 500
e.l.f. Cosmetics with Day One Agency, All Terrain, eGen, SHADOW

Pods Are Plastic
Blueland with SolComms

Burger King x Great American Eclipse
Burger King with ICR

Date Night Pass
Applebee’s Neighborhood Grill Bar with Current Global and Initiative (NY)

Scout Lab for Hey Jane
Hey Jane

Smack for HEINZ: Now Serving HEINZ Wherever HEINZ Isn’t Served
HEINZ with Zeno Group, Rethink, The Kitchen, Carat

Building a Science-Backed HR Brand
Achievers with PAN

PwC's big bet on AI: Driving client and workforce transformation through first-of-its kind collaboration
PwC with WE Communications

Revolutionizing Digital Therapeutics with Rejoyn
Otsuka America Pharmaceutical, Inc. with Coyne PR

SourceCode Communications: DataBank PR Branding Campaign
DataBank with SourceCode Communications

The Making of Generative AI’s Thought Leader: BCG Henderson Institute
BCG Henderson Institute with Zeno Group

Beyond the Blue Screen: Parametrix puts a price on the Crowdstrike Crisis
Parametrix with Bospar

Big Boy No. 4014 Steams Across America
Union Pacific with Burson

Just What Auntie Anne's Kneaded
Auntie Anne's with M Booth

Scoot Aside, Crypto: Paving a New Lane for Blockchain with Tier-1 Broadcast Media
EY with The Hoffman Agency

Tropcn
Tropicana with MullenLowe U.S. PR Cramer-Krasselt

BEHR 2024 Color of the Year
BEHR Paint with M Booth

How Charmin Reinvented the Square (for the First Time in 100 Years) for a Smoother Tear
Charmin (Procter & Gamble) with MSL

The Electrifying Transformation of an Underdog
Kia America with Zeno Group

Bank of America Play it Forward Clinics
Bank of America with Burson

BIC Intensity Pens Clic with TikTokers
BIC with M Booth

Cetaphil Game Time Glow
Cetaphil with Lippe Taylor

Harnessing The Power of Niche Influencers
Impulse Space with The Bulleit Group

The Macallan: Harmony III Launch
The Macallan with M Booth, Matte Projects

Box Out Colon Cancer
Exact Sciences with Burson

Dire Consequences of a Bad Flush
Responsible Flushing Alliance with Burson, Notorious111

Putting the Flex(tirement) in Media Relations
HireClix with PAN

"Let's Run There" with Jeremy Renner
Brooks Running with M Booth, Venture Production Group

Blitzing the Region: A Targeted Approach for iovera°
Pacira BioSciences, Inc. with Coyne PR

Future You
Treace with 21GRAMS/Real Chemistry

TurboTax Undone
TurboTax with Citizen Relations

Heineken 0.0 Brings the L0VE.L0VE for Moderation to US Open
Heineken

Inspiring American Travel to Japan
ANA with Burson

NERDS® 2024 Big Game Debut
NERDS® with Golin

Campari x SAG Awards 2024
Campari with M Booth

Allegra Airways
Opella (previously Sanofi) with Salutem, an Edelman family agency

Buffalo Wild Wings Scores Free Wings for America
Buffalo Wild Wings (Inspire Brands) with MSL

Know Plan Go
Pfizer with Real Chemistry, FCB Health NY, and starpower, part of Real Chemistry

HOW x G-SHOCK
G-SHOCK with The HOW Agency

Modernizing Mr. Clean the Brand and Man
Mr. Clean (Procter & Gamble) with MSL

Pizza Pyramid Scheme
Daiya Foods with Manifest

The Richmond Region Speaks For Itself
Richmond Region Tourism with Padilla

We Put That $#!T on Super Bowl LVIII With Jason Kelce
Frank’s RedHot with Colle McVoy & Exponent

An Ode-r to Equipment Managers with Alex Rodriguez
Lysol with HUNTER

Green Chemistry
Merck with Edelman

Peach Responsibly
Molson Coors Beverage Company with Citizen Relations

Try This at Home
Nestle Starbucks with Edible, Spark Foundry, Tracy-Locke, 900 Films, Golden LA

Will Levis No. 8
Hellmann's/Unilever with Edelman

Conversationally: Helping Consumers Achieve Their Financial Goals
Ally Financial with Tier One Partners

Bringing New Life to ​Data Science via Influencers
Alteryx with The Hoffman Agency

Face of Cetaphil
Cetaphil with Lippe Taylor /prompt.

Fighting for Fairness for Live Music Fans
Fan Fairness Coalition with Precision

Gro Like Martha
Miracle-Gro with MullenLowe U.S. PR

The Search for the Best. Job. Ever: Brock Purdy’s Road Trip to Find John Deere’s Chief Tractor Officer
John Deere with Racepoint Global

Chipotle Mexican Grill - Napkin Holder
Chipotle Mexican Grill with Day One Agency, Bamko

NEXT Flavor Network
Rubix Foods with Belle Communication

#bratsummer for sexual health
Missouri Family Health Council with Candor

Jackson Hole Helps Overzealous Tourists Practice "Selfie Control" to Protect Wildlife
Jackson Hole Travel & Tourism Board with Colle McVoy & Exponent

Addressing AI Anxiety in the Workplace
EY Consulting with M Booth

Connecting Through Content: Elevating BASF’s Automotive Story
BASF with Current Global

How CEO Maggie Barnett launched her fulfillment company, providing a new vision of female leadership in logistics
LVK with The Bulleit Group & LSR Brand Consulting

Carnation Milks and Grandma Helen
Carnation Milks / Nestlé USA with Weber Shandwick

Moderna CMV TikTok
Moderna with Spectrum Science

Tokking Their Language
Genentech with 21GRAMS/Real Chemistry

“SO, Have You Found It?” featuring Ted Danson & Mindy Kaling
Bristol Myers Squibb (BMS) with Real Chemistry, starpower, part of Real Chemistry, Humancare, MPath, Eversana

Introducing ONO to the U.S. Market
ONO Pharma USA with Current Global

Liver’s #1 Fan
Madrigal Pharmaceuticals with Real Chemistry

Otsuka Salary.com Family Caregiver Calculator
Otsuka America Pharmaceuticals with WE Communications

Penn Engineering Launches First Ivy League Degree in Artificial Intelligence
University of Pennsylvania School of Engineering and Applied Science with M Booth

SignalFire: From Seed Stage to Front Page
SignalFire with Bospar

The Square: Establishing G Squared as a Secondaries Leader Through Digital Publishing
G Squared with The Bulleit Group

Enviri's 2023 ESG Report
Enviri Corporation

Mental Elf
Spectrum Science

Mars Pet Nutrition Annual Report
Mars Pet Nutrition with Weber Shandwick

The Unseen Journey
Incyte with Real Chemistry

More Than Just Words
Novartis Pharmaceutical Corporation with Biosector 2

The Hopefall: A One-of-A-Kind Visualization of a Life-Changing Sound
American Cancer Society with Real Chemistry

AI in Action: Revolutionizing the Way We Work
Grubhub with Golin (lead agency), The Brooklyn Brothers

Mom Experience Translator
DOVE with Weber Shandwick

The Unseen Journey
Incyte with Real Chemistry

Catch A Cat Burglar: Purry Duty
TEMPTATIONS™ with Weber Shandwick

Gallery of Memories
Egale Canada with Citizen Relations

FPL Brings Energy-Saving Tips to Life with the House of Savings
Florida Power & Light Company with rbb Communications

Marathumb Challenge
Saucony with KWT Global

Summer Bummer Insurance
Que Pasa with Citizen Relations

Campbell’s Chunky Celebrates Jason Kelce with First-Ever ‘Legend Edition’ Can
Campbell's Chunky with MSL

Harmony Biosciences Newrology
Harmony Biosciences with Spectrum Science

Naked Smoothies x Coco Gauff
Naked with MullenLowe PR, MullenLowe, Team8 Studios, Dentsu X, Vayner Media

Ag in :60 Content Series
Syngenta Crop Protection with G&S Business Communications

Coors Light Fix Tixflation
Molson Coors Beverage Company with Citizen Relations

Dad Genes
Johnson & Johnson Innovative Medicine with 21GRAMS/Real Chemistry

#bratsummer for sexual health
Missouri Family Health Council with Candor

AI Lesson Plan
Brainly with Bospar

Miss COPDee
Boehringer Ingelheim with Burson

Beyond the Blue Screen: Parametrix puts a price on the Crowdstrike Crisis
Parametrix with Bospar

Dear President Biden
Nadya Okamoto with SolComms

DOLLARITA Steve
Applebee’s Neighborhood Grill Bar with Current Global and GREY NY

Elevating Brand Awareness of alliantgroup Through Strategic Thought Leadership
alliantgroup with Diffusion PR

HEINZ Ketchup & Seemingly Ranch
HEINZ with Zeno Group, Rethink, The Kitchen

Newsmakers Who Run the World (Gannett’s Version)
Gannett with 160over90

It Takes 2
Boehringer Ingelheim and Eli Lilly and Company with dna Communications, Boehringer Ingelheim and Eli Lilly and Company, starpower

The Making of APEC CEO Summit 2023: Engaging the U.S. Business Community on “Creating Economic Opportunity”
NCAPEC with Global Gateway Advisors

Orangetheory's “WTF is OTF?! Comedy Event” Blended Humor and Fitness to Ease Gym-timidation
Orangetheory Fitness with Coyne PR

SKITTLES Littles Living
Mars Wrigley with Weber Shandwick

Special for a Reason
Special K (WK Kellogg Co) with MSL

Corona Lime Wedge Football
Corona with MullenLowe

Global Day of Unplugging
UScellular with Ketchum

Its the One for Me with Jessica Simpson
Chicken of the Sea with HUNTER

St. Patrick's Eve
Jameson Irish Whiskey with Weber Shandwick, Publicis Collective, 160over90, UEG

Your Fans Are with You
Incyte with Real Chemistry/starpower

Campbell’s Chunky Puts Consumers in the Game with Chunky Sacks Hunger
Campbell's Chunky with MSL

NIVEA’s 'Proud In Your Skin' Campaign Tackles LGBTQ Loneliness
NIVEA with M Booth

Outnumber PAH
Merck with Real Chemistry

Campbell’s State of the Sides
Campbell's with MSL

Flavors of the Island: Discover Puerto Rico x Van Leeuwen Ice Cream Launch
Discover Puerto Rico with The Discover Collective – MMC, H&S

PEBBLES Cereal Teams Up with Susan Alexandra for a Berry Sweet Collection
Post Consumer Brands with HUNTER

Rao's Homemade PASTA ALLA TEQUILA
Rao's Homemade with M Booth

TUMS Fuses Food, Fashion and Heartburn Relief through Limited Edition TUMS Bag 
Haleon/TUMS

Clearblue Shatters Taboo and Turns Up the Volume on Menopause
Clearblue (Procter & Gamble) with MSL

Parvo is Poop
Elanco Animal Health with FleishmanHillard

Reaching Target Audiences Through Talent Identification
Command Brand with Ketchum

Small but mighty — optimizing omnichannel precision and impact with AI/ML
Currax Pharmaceuticals with Real Chemistry, Swoop

Bounty is Your Wingman
Bounty (Procter & Gamble) with MSL

Called to Care
Oklahoma Human Services with Candor

M&M’S Rescue Squad
Mars Wrigley with Weber Shandwick

NARCAN® Nasal Spray: Ready to Rescue
Emergent BioSolutions with Curation Communications, a GCI Group Company

Paint Your Rental Without Regret
Benjamin Moore with HUNTER

Special Delivery
Grubhub with Golin (lead agency), The Brooklyn Brothers

Balancing the Boardroom: Navigating the Path to Equitable Leadership
Wednesday Women: https://www.wednesdaywomen.org/ with Kickstand: http://www.meetkickstand.com

Coldwell Banker 2024 Trend Report
Coldwell Banker with G&S Business Communications

Finding the ​ “Blue Space” in Mainstream Media
Jobber with PAN

Microsoft Work Trends Report
Microsoft with Edelman

TEAM LEWIS x BioCatch – AI and Fraud Survey
TEAM LEWIS

From Headlines to Bottom Line: How Hahn Drove 23X Sales For Whataburger
Whataburger

Influencing cleanliness, from insights to impact
Clorox with Ketchum

Notified Partners with CLEAR to Launch Industry-First Press Release Identity Verification Solution, Enhancing Security in Communications
Notified with N/A

PRophet: Leading the Evolution of Communications Technology
PRophet with N/A

"Let's Run There" with Jeremy Renner
Brooks Running with M Booth, Venture Production Group

Curbing the Amputation Epidemic: Bringing Doctors Together to Urge Americans to Get a Pulse on Peripheral Artery Disease (PAD)
PAD Pulse Alliance with BRG Communications

Love Language
Lindt LINDOR with Burson

MiraLAX Exposes The Gut Gap
Bayer Consumer Health with Coyne PR

Progress Spotlight, Philip Morris International
Philip Morris International

BODEN Agency x Mejor Con Pepsi: “Talking Sabor:” Celebrating the Best of Hispanic Culture, Cuisine and Community
PepsiCo with BODEN Agency

Box Out Colon Cancer
Exact Sciences with Burson

How Do You Like Them…Donuts? Dunkin’ Introduces ‘The DunKings’
Dunkin' (Inspire Brands) with MSL, Artists Equity

Launching the 1 Pledge Movement
Sanofi with Ruder Finn, Patients & Purpose and Havas Media Network

Using Valued Voices to Vaccinate a Nation
Pfizer with Biosector 2 (Syneos Health)

Democratizing Reproductive and Sexual Healthcare for Women
Wisp with SolComms

Eggo House of Pancakes
Eggo with Weber Shandwick

It's Not The Same Without Your Buds
Labatt Breweries of Canada with Veritas Communications

Setting Our Sights on the AFib Epidemic
OMRON Healthcare with Ascent Strategy Group

We Are the 96%
Illinois Farm Families with MorganMyers

AstraZeneca's 'What science can do' Campaign
AstraZeneca with Edelman

Breaking Barriers with NeuroStar Depression Barometer
NeuroStar with EvolveMKD

Breyers CarbSmart "Anti-Aging Cream"
Breyers with Edelman, United Entertainment Group, Mindshare, U-Studio

CFP Board Public Awareness Campaign
CFP Board with The Bliss Group

Otsuka Salary.com Family Caregiver Calculator
Otsuka America Pharmaceuticals with WE Communications

5 gum Bodega Rave
Mars Wrigley with Weber Shandwick

Dr. Squatch’s Ball Care Campaign
Dr. Squatch with Made You Feel

SONIC Drive-In Eclipses the Competition
SONIC Drive-In (Inspire Brands) with MSL

Stay Merry, Not Hairy
Suavitel with Burson

The Shotline
Change the Ref and March for Our Lives with MullenLowe, MediaHub, and Edisen Tech

HVR x HVR
Hidden Valley Ranch  with Current Global and FCB Chicago

My Smile is My Superpower
Colgate with Burson

The First Edible Mascot
Pop-Tarts with Weber Shandwick

Live Your PosSCZible
Bristol Myers Squibb (BMS) with RXMOSAIC

Launching The Climate College
Paul Smith's College with Bospar

High West Distillery’s Protect the West Initiative with Brand Ambassador Shaun White
High West Distillery with Lippe Taylor

Listening to Neurodivergent Travelers for More Inclusive Travel​
Hyatt with Zeno Group

Nebraska Medicine’s Employer Value Proposition Campaign – Together. Extraordinary.Nebraska Medicine
Nebraska Medicine with Unlock Health

SKITTLES Pride 2024
Mars Wrigley with Weber Shandwick

Bringing Weight-Inclusive Care to The Mainstream
knownwell with SolComms

From Correction to Celebration: How Civitai Overcomes Scrutiny in the AI Image Revolution
Civitai with The Bulleit Group

Sparking Launch Love for a New Dating App
PreVue with SHIFT

The ElectionGraph Project
Neo4j with Ruder Finn

Addy's Crystal Ball
SickKids Foundation with Citizen Relations

For Her
Aura Freedom with Veritas Communications and Forsman & Bodenfors

UNDP Weather Kids Campaign
United Nations Development Programme with The Bliss Group

Visit Finland's "Happiness Masterclass" Featured on ABC Nightline
Visit Finland with Zapwater Communications

The ElectionGraph Project
Neo4j with Ruder Finn

Axicom: Disruptive Agency of the Year
Axicom

Honeymoon's Coming Out
Sazerac, Mars Snacking, Opendoor, PepsiCo and more with Honeymoon

PAN
PAN

The Weber Shandwick Collective
The Weber Shandwick Collective with The Weber Shandwick Collective

Unlocking Transformational Growth: Unlock Health’s Proven Solutions for Driving Sustainable Healthcare Success
Unlock Health with Unlock Health

Hahn: Champions of Change
Whataburger

The Bliss Group: Delivering Impact Through Insight
The Bliss Group

The Heart of Innovation is Data
Hotwire Global with Hotwire Global

Bringing Empathy and Mentorship to Public Relations
SolComms with SolComms

Being Zeno: Certainty in Uncertain Times
Zeno Group

JPA Health
JPA Health with JPA Health

Archetype Ascend
Archetype with Archetype Ascend

My Living Legacy Campaign (supported by GSK)
Tigerlily Foundation with Real Chemistry

The State of Latinas in the U.S.
BODEN Agency with BODEN Agency

KWT Global xVoice
KWT Global

Layered: A Report on Black Women’s Perceptions of Clinical Trials
GCI Health

The State of Latinas in the U.S.
BODEN Agency with BODEN Agency

Axicom: Agency of the Future
Axicom

Makers of Tomorrow - We Speak Tech not Fluff
Hotwire Global with Hotwire Global

Mastering media monitoring for a modern workforce
Brands2Life

Real Chemistry
n/a with Real Chemistry

The Weber Shandwick Collective
The Weber Shandwick Collective with The Weber Shandwick Collective

Jeff Immel
N/A with The Weber Shandwick Collective

Susan Osterloh
JPA Health with JPA Health

Zach Russo, Head of RF Studio 53
Ruder Finn with Ruder Finn

Alex Christian
EvolveMKD with EvolveMKD

Alison Reader, Head of Business Development: Lead Generation & Strategic Growth
Ruder Finn

Colin Baughman
JPA Health with JPA Health

Ken Deutsch
JPA Health with JPA Health

Matt George - Data Professional of the Year
Seven Letter with Seven Letter

Politely Push*E
Bospar with Bospar

Chris Perry
N/A with The Weber Shandwick Collective

Innovator of the Year Nomination: John Digles, Ascent Strategy Group
John Digles, Founder & CEO, Ascent Strategy Group with Ascent Strategy Group

Philip A. Nardone Jr.​
PAN

Brendan McEvoy, Head of External Communications, AstraZeneca
AstraZeneca with Edelman

Honeymoon's Coming Out
Sazerac, Mars Snacking, Opendoor, PepsiCo and more with Honeymoon