About Asia-Pacific SABRE Awards

The Asia-Pacific SABRE Awards will return on August 18 in Singapore! The event will take place at The Westin Singapore Hotel.

The SABRE Awards is the world's biggest PR awards programme, dedicated for more than 20 years to benchmarking and celebrating the best public relations campaigns, agencies and people from across the globe. In, the spotlight falls on the industry's remarkable resilience and ability to drive change amid unique challenges.

The esteemed awards will celebrate winning campaigns that were selected by a jury of more than 50 industry leaders from more than 1,200 entries. We will celebrate the Asia-Pacific Best Agencies, selected by PRovoke editors based on our extensive research process.

The awards also recognize Best agencies to Work For, which are selected based on key performance metrics for employee satisfaction and engagement. Around 200 industry leaders will attend the SABRE Awards dinner.

Date: 18 August
Venue: The Westin Singapore
Time: 7:00pm
*Join us from 6:15pm for the drinks reception

Dress code: Cocktail attire. No black tie required.

Awards Dinner Menu:

Standard Meal
Starter: Heirloom Tomato & Buffalo Mozzarella Salad
Main Course: Balsamic Glze Beef Short Ribs
Dessert: Slow-baked Cheesecake

Vegetarian Meal
Starter: Heirloom Tomato & Buffalo Mozzarella Salad
Main Course: Spinach & Ricotta Ravioli
Dessert: Vanilla Apple Compote with Seasonal Fruit (Vegan) Orange Jelly and Mango Sorbet 

Run of Show
2026 Asia-Pacific SABRE Awards Introduction
Outstanding Individual Achievement
Best Agencies to Work For
Outstanding Individual Achievement

Starter Clear

Outstanding Individual Achievement
Gold SABRE Awards: Industry Sectors
Gold SABRE Awards: Geographic
Outstanding Individual Achievement

Main Course

Outstanding Individual Achievement
Agency of the Year: New, India and South Asia, Australia and New Zealand
Gold SABRE Awards: Practice Areas
Agency of the Year: Asia

Dessert

Diamond SABRE Awards
Asia-Pacific Best Agency to Work For
Asia-Pacific Agency of the Year
Platinum SABRE Award for Best in Show